Nov 29, 2022  
2022-2023 College Catalog and Student Handbook 
    
2022-2023 College Catalog and Student Handbook
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MKT 110 - Principles of Selling

(3 Credits)
Lecture: 3 hours per week

Presents a fundamental, skills-based approach to selling and relationship building. Emphasizes learning effective interpersonal communication skills in all areas of the sales process through skill-building activities. Examines entry-level sales careers in retailing, wholesaling, services and industrial selling.



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